Public School Research, Analysis & Planning

Don’t practice ready, fire, aim! Effective communication isn’t an after-thought or damage control. Just like good teaching, good communication requires a lesson plan backed up by solid research that reaches your target audiences with your messages using the most cost-effective, high-impact tools and techniques. As your communications counsel we can help you know where you stand and figure out where you need to be!

Client services we provide:

• Communication audits, needs assessments, and studies of communication effectiveness
• Strategic communication plans and public awareness campaigns
• Key message development and mapping community connections
• Conduct “Communication Walks” at school sites to assess customer service
  and communicating environments
• Identity packages for events, projects, and campaigns
• Publications plans and strategies to overhaul and improve print
  and electronic communication vehicles
• Advice on public information personnel situations, job descriptions,
• and recruiting and training communication professionals