Public School Research, Analysis & Planning

Don’t practice ready, fire, aim! Effective communication isn’t an after-thought or damage control. Just like good teaching, good communication requires a lesson plan backed up by solid research that reaches your target audiences with your messages using the most cost-effective, high-impact tools and techniques. As your communications counsel we can help you know where you stand and figure out where you need to be!

Client services we provide:

  • Communication audits, needs assessments, and studies of communication effectiveness
  • Strategic communication plans and public awareness campaigns
  • Key message development and mapping community connections
  • Conduct “Communication Walks” at school sites to assess customer service
    and communicating environments
  • Identity packages for events, projects, and campaigns
  • Publications plans and strategies to overhaul and improve print
    and electronic communication vehicles
  • Advice on public information personnel situations, job descriptions,
  • and recruiting and training communication professionals